Did you know this about Waitrose?


Here I interview Andrew Shaw the Wine Buying Manager at Waitrose to find our more about what makes Waitrose so special and why it wins so many wine retailing awards. Waitrose differentiates itself from other large wine retailers and because of this I was keen to have Waitrose as a launch partner for Mirabeau.

Stephen Cronk
The author: Stephen Cronk

I became captivated with the world of wine whilst on a visit to the Barossa Valley during my gap year in Australia. I went on to join a London wine merchant and studied wine for several years before starting my own wine business at 24. I sold the business aged 30 and went into Telecoms for 15 years, during which time I began cooking up the plan to create Mirabeau.

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