The role of a Wine Specialist at Waitrose


Stephen interviews Chris Elkins, a qualified Wine Specialist from the Salisbury branch of Waitrose. Chris explains to Stephen the role of the Wine Specialist, how they are trained and most importantly, how they can help Waitrose customers with their wine purchasing decisions.

Stephen Cronk
The author: Stephen Cronk

I became captivated with the world of wine whilst on a visit to the Barossa Valley during my gap year in Australia. I went on to join a London wine merchant and studied wine for several years before starting my own wine business at 24. I sold the business aged 30 and went into Telecoms for 15 years, during which time I began cooking up the plan to create Mirabeau.

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